Segmentation

……………………………………………………………………………………………………………………..

CUSTOMERS’ PHOTO

An example of customers photo – nation wide

Read More »

……………………………………………………………………………………………………………………..

COMPETITORS LANDSCAPE

An EU example of competitors landscape – adspends, platforms, adverts

Read More »

……………………………………………………………………………………………………………………..

DIGITAL TRIBES

How to manipulate TGI statements to define your audience

Read More »

……………………………………………………………………………………………………………………..

FIRST MEETING WITH A PROSPECT CLIENT

Everything you need to know before meeting a prospect client the first time.

A Virgin Media Example

Read More »

……………………………………………………………………………………………………………………..

WHY CHOOSING US

An effective response to an agency brief

Read More »

……………………………………………………………………………………………………………………..

PAN EMEA DIGITAL CAMPAIGN

How to deduce your audience behaviour using Webber socio-economical

Read More »

……………………………………………………………………………………………………………………..

WEB ETHNOGRAPHY

An insightful example on how to influence a unique audience:

The successful story of how a small energy company was able to attract the most promising MBA students

Read More »

Advertisement

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s